Privacy Policy is owned and operated by Sensible Media Ltd and users are subject to Sensible Media's privacy policy.


We use your data to provide webinars, courses and other content to you, and to manage our relationships with you and with educational establishments we partner with.

We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data and we delete your data when it is no longer needed for these things.

Generally, we do not give your information to third parties, but there are some exceptions where we use external service providers to power our operations – some of these are outside Europe and you can see the details of this in our full privacy policy, here.

Who we are

Sensible Media Ltd is the data controller for any information that we process. Sensible Media Ltd collects uses and is responsible for certain personal information about you, in the course of our website (, operations and in running our webinars. When we do so we are regulated under the General Data Protection Regulation which applies across the European Union (including in the United Kingdom) and we are responsible as controller of that personal information for the purposes of those laws.

Data Tracking

HotJar Behavior Analytics Tool

We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices. This includes a device's IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf. For further details, please see the ‘about Hotjar’ section of Hotjar’s support site.

Google Analytics

We use Google Analytics for aggregated, anonymized website traffic analysis. In order to track your session usage, Google drops a cookie (_ga) with a randomly-generated ClientID in your browser. This ID is anonymized and contains no identifiable information like email, phone number, name, etc. We also send Google your IP Address. We use GA to track aggregated website behavior, such as what pages you looked at, for how long, and so on. This information is important to us for improving the user experience and determining site effectiveness. If you would like to access what browsing information we have - or ask us to delete any GA data - please delete your _ga cookies, reach out to us, and/or install the Google Analytics Opt-Out Browser Add-On.

Contact us

We are happy to answer your questions about any of this – email us at If you prefer to send us a letter, our postal address is Sensible Media Ltd, Newcombe House, 45 Notting Hill Gate, London W11 3LQ.

Full privacy policy

If you would like to know more about any of this, please read our full privacy policy.